WHO WE ARE
Driven by the impact of
great ideas, perfectly execute
In a sea of sameness, noise and blandvertising, some ideas pop.
They cut through cacophony to spark a connection.
To make magic.
To make sense.
And solve real hard business problems.
What makes those ideas pop?
A restless passion.
An endless curiosity that sharpens into clarity.
Because clarity is where every great idea begins.
Ideas are everywhere. But only the ones executed with intent create impact.
And only impact that moves the needle is worth the applause. At Popkon, this is more than just our motto — it’s the force behind everything we do.
It’s how we’ve grown: from a small, spirited team to
an award-winning agency, trusted by brands big and small
for over nine years.
IMPACT STORIES
The movers and
shakers at Popkon.
Ratheesh Menon
Co-Founder / CEO
Popkon’s man with a plan. A silent observer, a true leader.Ratheesh’s say-it-like-it-is attitude gives team Popkon its reality check on every job. Having gracefully transitioned from art to business management, he’s got one eye on detail and the other on business development. After having worked on some iconic brands like Baskin Robbins, LG Mobiles, Kitchen Treasures, Synthite etc., Ratheesh had his fill with the ad-life in Mumbai and moved back to his hometown in Kerala to pursue his entrepreneurship dream.
Sanil Augustine
Co-Founder / ACD
With nearly two decades in the creative, marketing, and communication industry, Sanil brings depth, clarity, and a sharp creative instinct to Popkon. With deep roots in Kerala’s advertising ecosystem, Sanil’s early professional journey began at Stark and DDB Mudra, shaping a thoughtful sensibility that finds its sharpest expression in art direction.
Energetic, enthusiastic, and endlessly curious, Sanil’s creative showcase features impactful work across categories, including campaigns for Federal Bank, Andhra Tourism, Coir Board, Coconut Development Board and Malayala Manorama.
Manila Manohar
Account Manager
With 13 years in advertising and PR, Manila juggles project coordination, client servicing and brand building with effortless ease. Popkon’s go-to for calm coordination and quick fixes, she brings cheer into every brief and stands rock-solid behind her creatives. Hard work may be her trademark, but it’s her easy vibe that keeps both clients and teammates breathing easy, even on the craziest of deadlines.
Harsha Menon
Account Manager
Full of sunshine – fierce at times, soothing most of the time – Harsha brings a surge of energy when spirits run low. At Popkon, she is the diplomat who effortlessly balances client demands with creative excellence, and the one you’d want when trying to sell ice to an Eskimo. With over a decade of advertising experience in Mumbai, along with a PDG in Advertising, Marketing & Sales Management, Harsha is Popkon’s brave heart, equipped to embrace every new challenge.
Jobins Chacko
Associate Creative Director
Sharp-minded and level-headed, Jobins comes with experience from top agencies. With a passion for storytelling and visual narrative, he enjoys watching movies in his free time. His professional aspirations include working with global brands in the sports segment, and winning a coveted Cannes award. Jobins is reminiscent of the great woodcutter who spends more time honing his axe. He meticulously researches latest references to stay updated and craft compelling creatives.
Sudhin Subramanian
Senior Art Director
Sudhin is Popkon’s illustrator par excellence, a master of styles and formats who makes every canvas his own. His journey has taken him through the buzzing ad hubs of UAE, Bangalore and Kochi, shaping campaigns at agencies like McCann, Push, Evox Media and Living Room. Beyond advertising, Sudhin is a noted artist whose works find their way into galleries, drawing eyes and sparking conversations. And when he’s not creating, he’s out in the wild – barefoot, camera in hand, chasing nature’s moods.
Jithesh C K
Senior Art Director
Popkon’s first hire, Jithesh is a powerhouse of art, humor, and theatrics. With a sharp eye for art direction and a fearless approach to experimentation, he has been a cornerstone of the agency since its inception. Colleagues rely on him for his creative flair and problem-solving instincts during work hours. And when it’s time to chill, he effortlessly takes charge of Popkon’s entertainment squad, making sure fun is never in short supply.
Ajay V Vijayan
Art Director
Ajay is Popkon’s in-house vibe curator and visual storyteller – young, energetic and always up for a creative challenge. His love for music and cinema fuels the spontaneity he brings into every project. When Popkon comes alive with events, he’s the quiet hand behind the scenes, arranging and adding just the right touch of detail. A natural at networking and bringing people together, he’s an essential spark both inside the studio and out in the world.
Ajesh Kumar
Art Director
Popkon’s night owl, Ajesh finds his rhythm when the world is asleep and the pixels burn brightest. His easy smile hides a sharp wit and his drive to learn pushes him to stretch every brief into something more. Outside of work, his curiosity shifts to the stock market, while his time and heart are equally invested in social causes. Balancing craft, curiosity and conscience, Ajesh brings depth and dimension to everything he creates.
Mahesh Menon
Copy Writer
Mahesh is a writer who believes in the power of curiosity. A practicing minimalist, he is always on the lookout for ways to say more with less – both on the page and in life. He is a book lover who can’t resist reading ‘just one more chapter’, and a sports enthusiast who loves the thrill of every game. Warning: he’s at his creative best only after a daily dose of 10 – 12 hours of sleep.
Divyasri Divakaran
Account Supervisor
Divya carries the pace of Mumbai and the warmth of Kerala, blending them into strong, lasting bonds with clients and teams alike. With an MBA, a PG Diploma from Whistling Woods International, and a stint at DD National, she brings insight and perspective to every brief. At Popkon, she builds on clarity and candid conversations to make sure ideas don’t just stay on paper but come alive with purpose. Off the clock, her creativity simmers in the kitchen, where curiosity and flavor go hand in hand.
Shivani Devadas Varma
Client Servicing Executive
Shivani brings warmth and energy into client servicing, turning every interaction into a meaningful connection. Her sharp observation is her secret weapon whether it’s understanding a client’s need or mimicking a colleague well enough to get the room laughing. A natural performer, she finds joy in singing, dancing, or acting – anything that keeps her soul alive. With her mix of wit and enthusiasm, Shivani makes collaboration not just effective, but genuinely enjoyable.
Aibin Devassy
Creative Visualiser
With 8 years of experience in post-production work, Aibin’s skills span across lighting and cinematography. He loves to create a visual twist in everything he works on, often experimenting with the latest AI visual tools. He remains quiet mostly, but is driven, has an eye for detail, and tends to be a perfectionist. He’s a fashion enthusiast and keeps up with the latest trends. Ask him anything about fitness – he’s Popkon’s go-to guy when it comes to healthy habits.
Uma Roy
Brand Strategist
Uma is the planner who’s always planning what to plan next. Striking off to-dos gives her a hit of dopamine, while digging into insights brings pure endorphin. She secretly dreams of the day when daydreaming itself becomes a paid job. People are both amazed at how long she can walk and terrified of joining her. And one more thing – if you borrow her pen, please…please…return it.
Nikhil Shain
Senior Digital Executive
Nikhil lives where the Wi-Fi is strong and the feed never sleeps. At every party, he’s the one behind the camera, capturing the moments others will look back on later. Obsessed with timelines, trends and the latest AI tools, he lets social media happily foot his bills. Good food gives him goosebumps, the gym gives him an energy pump and memes keep him sane. Hashtags, captions, reels and reach – Nikhil thrives in the virtual world with creativity and hustle.
Jithin Maliekkal
Finance Manager
How often do you find a fitness freak and a numbers wizard rolled into one? Jithin is both – lifting weights in the gym with the same ease he balances the books in our accounts. His sharp eye ensures every figure is in place, while his vibrant spirit keeps every event and celebration unforgettable. More than just our finance guy, Jithin leads by example – disciplined, determined and quietly inspiring everyone around him to push a little harder.
IDEAL PARTNER
Work With Us If…
You’ve got a great product — but the brand feels like an afterthought. You’re launching something new — but the message just isn’t landing. You’re putting out campaigns — but they’re not converting. Or you’re simply tired of “nice ideas” that never get built.
Work with us if you want bold strategy, clean execution, and creative that actually does something.
Popkon is your end-to-end partner — from ideas that cut through to campaigns that move the needle.